If you are a small business owner who is facing challenging times, watch this prayer/meditation developed by my client Ryan Angelo.  There are so many people who are stunned by the transitions in the economy and stuck in fear. Please share this video with anyone who you believe could benefit from this.

World Prayer of Overcoming from Ryan Angelo on Vimeo.

If you would like to meet Ryan in person, he will be doing the Meditation/Yoga classes for the VIPs at http://www.marketingtomillionairesretreat.com

One of the easiest and most beneficial ways step on your soapbox by speaking publicly is by holding your own teleseminar.  Setting up teleseminars is really as simple as 1-2-3: create your topic, set-up a phone line and invite your followers to register on your site.

The advantages of this type of speaking are four-fold:  you drive traffic to your site for registration; you have a captive audience on the telephone line with whom you may take the time to provide your subject matter expertise as well as up sell high ticket items requiring a little extra sales pitch; you can repurpose the recording of your teleseminar into a passive income product or free offering; you build your list as a result of listener registration; and last, you create trust and extend your expertise with your list by providing valuable content.

Remember, public speaking helps you reach the kind of “stardom” where prospects recognize your name as soon as they hear or see it and you are looked upon as an expert. The affluent want access to the brands and service providers who are the expert in their field as it fulfills their desire for the best things in life.  In addition to saving time and money, working with an expert helps deliver the emotional benefit to your millionaire clients that come from bragging about you to their like-minded, wealthy friends who are willing and able to pay premium prices for your services. Get started now so you don’t miss out!

Thanks and let us know your thoughts. I encourage you to leave your comments or questions below.

Article by Kelly K. O’Neil, Million Dollar Marketing to the Affluent Coach and Creator of the Marketing to Millionaires™ Programs

If you follow me on Facebook, you will notice that all of the six and seven figure entrepreneurs are always in pictures with me at these live events. Why is that? Because they have also figured out a long time ago that these events are SO much more than just learning experiences. In fact, the networking and business development opportunities are just as important, if not more important, as the seminar content.

Which is why we are so surprised to hear that this challenging economy is forcing some small business owners to think they need to cut back in this area. Many entrepreneurs claim they are finding it difficult to commit the time and money to seminars and live events. And those of us who understand the return on investment are baffled! This would be the LAST place we would ever cut back.

Don’t hinder your growth any longer. Here are the 3 reasons attending live events and seminars are vital to create visibility, credibility and revenue for your business:

1. Keeping Up on Cutting Edge Business Strategies To Save Time and Money
What you don’t know CAN hurt you.
When you fail to keep up on the latest trends and strategies, you are likely NOT moving you and your business forward. Sure you can do a ton of the research yourself, but do you have the expertise to actually put those learnings into practice? Most importantly, do you have time to make these strategies to work? You MUST rely on subject matter experts. They will guide you in ways you could never dream of – saving you a TON of time and money. And, different from purchasing a home study kit or other info product, attending an event enables you to fully immerse yourself and walk away with the know how to put an action plan immediately into place in your business model.

2. High Level Lead Generation and Sales Opportunities To Gain Revenue
Yes, the knowledge I gain from events makes them worth every penny. But, it’s the connections I make that make them “worth their weight in gold”. Where else can you spend multiple days with other like-minded business people who may be ripe for a possible partnership or even a potential client in the need of the services you are offering, both of whom represent huge business building opportunities? I leave with a minimum of $10,000 in instant revenue and sometimes upward of six figures over time from each seminar I attend. In fact, at the last two events, I added on extra days at the hotel because I booked face-to-face, all day VIP coaching sessions right there on the spot.

3. Connecting with and Learning from Colleagues
Experienced event goers know that the real magic happens in the hallways. I spend so much of my time at live events and seminars socializing with colleagues and potential JV partners. And yes, much of it is really just talking and catching up on what’s new in their lives because over time you develop personal relationships. But, I’d be remiss if I didn’t admit that there IS a strategy to it. Seminars really are a unique opportunity to keep your name and brand top of mind within the industry. You get to share about what’s new in your business and remind them of your advantage to customers.

Do remember though, to tune into station WIFM (What’s In It For Me) and find out how you can support them in their business growth.

Marketing to the affluent can be a lucrative proposition. If you haven’t yet set your sites on this bullet-proof audience, you are missing out. Consider some of the facts: Did you know that affluent individuals earn income greater than $150,000 and have wealth of nearly $1 million in total assets? Did you know that the affluent make 36% of the income earned by all American households and control 70% of the total net worth of all US households?

Clearly the affluent have money AND they like to spend it. As you consider how to tailor your business to their needs, it’s important to be aware that they are educated consumers and demand value for their money. They are willing to pay top dollar to feel unique and special. One of the best ways to do this with your affluent clients is by Creating Private VIP Access to You.

The affluent seek something special or exceptional; ‘private access’ or ‘for my top clients only’ are terms that speak volumes. Consider offering a unique telephone number or email line with direct access to you. Other tactics with proven success include: creating a special product offering that includes added one-on-one time with you or implementing special branding treatments in a VIP section of your website. Without changing your core business concept, these bonuses help reaffirm your exclusivity.

VIP benefits are a must-have strategy for attracting and retaining affluent clients to your service based business.